February 25th, 2014
Your website can be your best marketing tool, provided that you can gather the right momentum. Driving traffic to your website can be a lengthy and eventful road, but it will pay off once you have invested enough time and effort into the process.1. Use your business logo on a variety of promotional products.Printing your business logo and contact information on quality promotional products are an …
By Travis Shafer
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February 20th, 2014
The 21st century is the age of entrepreneurship and small businesses. While the economy wreaks havoc on many large companies and corporations that either downsize to survive, or close their doors because they can't survive, startup small businesses continue to come forth and do much better than their much larger counterparts.Small business marketing has to be an essential part of each entity's bus …
By Travis Shafer
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February 18th, 2014
Promotional products are no good if they are immediately thrown away or if they sit in a drawer, unused. To have the best impact, pick items that will see daily use. In both business to business and retail organizations, you can't go wrong with a promotional koozie. There are options available at every price-point to fit your company's image and your budget.Make a Splash with Novelty ShapesDon't t …
By Travis Shafer
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February 11th, 2014
Branding your business is a big part of marketing. However, what exactly does this mean? Put simply, your brand is the promise you give a customer””the overall theme of your business in a simple, easy-to-digest package. A brand can be similar but at the same time vastly different. The “brand” McDonalds has developed is fun, tasty fast food while the brand that Subway has developed is als …
By Travis Shafer
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