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YPP


Does Your Supplier Go The Extra Mile?

April 29th, 2014

Product suppliers are a dime a dozen, but does your product supplier truly go the extra mile? Check out this true story regarding one of our dedicated representatives, who went above and beyond to ensure a happy customer."Need 1200 Thunderstix by Noon Tomorrow."It all began when a customer dropped us a line, reading: in San Diego and need 1200 thunderstix by noon tomorrow. Please advise.This custo …

By Travis Shafer
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Promo Products Can Play A Vital Role In Attracting Senior Customers

April 23rd, 2014

Today, seniors represent a huge share of the consumer market. That’s a trend that’s likely to continue as more and more baby boomers enter their senior years. In fact, the Small Business Administration reports that seniors have an average per capita income that’s 26 percent above the national average, and seniors and baby boomers comprise almost a quarter of the population. Businesses that h …

By Travis Shafer
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Traveling Koozie Heads To Key West

April 7th, 2014

Anyone who has spent any time in Key West, Florida probably understands why it is the perfect place to make sure you carry your favorite koozie. This island haven for boating, fishing and other outdoor sports that all go together with having an ice-cold beer in hand is the perfect place to wrap up your brew in a can koozie.We at Your Promo People can't help but wonder how Ernest Hemingway drank hi …

By Travis Shafer
Posted in Can Koozies, YPP
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Create A Logo That Pops

March 24th, 2014

When you think of your favorite brands, quite likely the logo pops into your mind immediately. You know how important it is to have an interesting and memorable logo to represent your business. It is likely the first thing that customers think of when they hear your company’s name. Keep in mind these four important rules of Logo Design and you will be able to create a logo that POPS off the page …

By Travis Shafer
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Are You Ready For March Madness?

March 14th, 2014

It's March, which means it's time for that annual rite of passage that is the NCAA Men's Basketball Tournament. Sixty eight teams will enter, but only four will make it to Dallas, Texas to play for the national title. So get your bracket printed, brush up on your bracketology 101 and get ready for the sporting phenomenon that is March Madness by following these tips:Have plenty of food/drink: The …

By Travis Shafer
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5 Creative Ways to Drive Traffic to Your Website

February 25th, 2014

Your website can be your best marketing tool, provided that you can gather the right momentum. Driving traffic to your website can be a lengthy and eventful road, but it will pay off once you have invested enough time and effort into the process.1. Use your business logo on a variety of promotional products.Printing your business logo and contact information on quality promotional products are an …

By Travis Shafer
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What The Heck Is A Koozie?

February 18th, 2014

Promotional products are no good if they are immediately thrown away or if they sit in a drawer, unused. To have the best impact, pick items that will see daily use. In both business to business and retail organizations, you can't go wrong with a promotional koozie. There are options available at every price-point to fit your company's image and your budget.Make a Splash with Novelty ShapesDon't t …

By Travis Shafer
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How To Brand Your Business

February 11th, 2014

Branding your business is a big part of marketing. However, what exactly does this mean? Put simply, your brand is the promise you give a customer””the overall theme of your business in a simple, easy-to-digest package. A brand can be similar but at the same time vastly different. The “brand” McDonalds has developed is fun, tasty fast food while the brand that Subway has developed is als …

By Travis Shafer
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Promotional Products: Cost-Effective Long-Term Advertising Options

January 28th, 2014

Senior management and marketing gurus have debated the subject of the best components of a winning product strategy forever. While achieving a consensus and agreement on the most effective marketing strategy typically proves challenging, often the most cost-effective option is using valuable promotional products.Today there are many cost- and marketing-effective options for businesses large and sm …

By Travis Shafer
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How To Generate New Business In 2014

January 22nd, 2014

How did your small business do in 2013?Your business could do better in 2014 if you utilize the technique of sending promotional products to potential customers more effectively and learn the best ways of utilizing other ways to generate new business.As the owner of a small business and or a marketing buyer, you probably already know that a marketing plan that includes sending gifts to prospective …

By Travis Shafer
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